What it is:
A fully-editable Microsoft Word document that walks you through the process of turning your annual marketing goals into actually-achievable weekly checklists. No matter what surprises pop up (and they always do), you’ll have a plan (and back-up plans) to prioritize your DIY Marketing.
Who will love it:
- Small business owners
- DIY Marketers
- Employees responsible for marketing at small businesses
- Anyone who gets frustrated trying to keep up with the never-ending demand of marketing
This work”book” helps with:
- Setting boundaries, because overworking ourselves doesn’t help our businesses.
- Understanding our own capacity, and stop biting off more work than we can accomplish in a week.
- Tracking phantom tasks, and documenting the true amount of work that goes into a simple social media post, for example.
- Committing to marketing every week, even the busy ones.
- Knowing what to do next, instead of feeling paralyzed when we fall behind.
- Efficiently completing our recurring, behind-the-scenes tasks that drive our marketing forward.
- Feeling confident, even when we miss a task or 10 because of *gestures around wildly*.
- Planning for the unexpected, because the unexpected always happens.
